Factors in Canadians' arts attendance in 2010 : Facteurs dans la fréquentation des activités artistiques par les Canadiens en 2010 : analyse de la fréquentation des galeries d'art, des théâtres, des concerts de musique classique, des spectacles de musique populaire et des festivals culturels

There is some consistency in the cultural and demographic factors with the highest attendance rates at the five arts activities analyzed in the report (art galleries, theatres, classical music performances, popular music performances, and cultural festivals). [...] In particular: • All five of the arts activities examined in detail in this report are among the top ten factors in each of the four other arts activities. [...] Sixty percent of individuals in households with incomes of $150,000 or more attended a play in 2010, a figure that is 2.5 times the attendance rate for individuals in households with incomes of less than $20,000 (24%). [...] That is, participants in many other kinds of cultural activities also go to the theatre.9 As was the case in Figure 2, classical music attendance is the cultural factor with the strongest correlation with theatre attendance. [...] The statistical model also shows that Canadians who went to movies, attended popular music performances, or attended performances of cultural or heritage music, theatre or dance were about twice as likely (or more) as non-attendees to also see a play in 2010.10 Participation in eight other cultural activities was a statistically significant predictor of theatre attendance: attendance at a type of