This study explores the perceived influence of 8-week summer community service placements on participants' continuing involvement in the voluntary sector. A random sample of students who took part in the Community Service Component of the Student Work and Service Program (SWASP) between 1997 and 2000 in Newfoundland and Labrador were interviewed to examine their perceptions about the effects of the program on their attitudes towards community service and civic responsibility. The vast majority said SWASP had helped them develop an interest in community activities and that they intended to volunteer or participate in community groups in the future. The results support the thesis that early positive experiences help develop and reinforce the very attributes required for sustained involvement and foster the growth of new leaders. The researchers conclude that it is possible to cultivate among young people a climate of volunteerism, civic engagement and awareness of the non-profit sector as a potential employer. SWASP is put forward as a model to meet multiple objectives. As well, implications for the design of service learning programs are discussed.