cover image: The gateway to a market driven agricultural economy : Framework for demand chain management in the food industry

Premium

20.500.12592/8m3pw2

The gateway to a market driven agricultural economy : Framework for demand chain management in the food industry

13 Apr 2007

It leads to more points of purchase for consumers, and it is the part of the supply chain process that plans, implements, and controls the flow of goods. [...] All these thrusts contribute to the exchange of food products between supply and demand, and can result in a better outcome of gateway and corridor initiatives in the food industry. [...] While most stakeholders in the beef industry focused on short-term repercussions of the crisis during the two years of the ordeal, the structure in which the industry operated remained unchanged. [...] A rapidly changing environment and the latest developments in the food trade necessitate food marketing experts to develop additional skills and qualities beyond traditional expectations, to adapt themselves successfully to the changes of the modern era, and to act as resource and relationship coordinators. [...] A SASKATCHEWAN INSTITUTE OF PUBLIC POLICY PUBLICATION 11 FRAMEWORK FOR DEMAND CHAIN DESIGN By considering the volatility of food market utilities (Figure 1) and the various thrusts that the Gateway and Corridor Initiative depends on to obtain the desired outcome or exchange (Figure 2), a demand chain design framework can assist marketing strategists with the implementation of a sound Gateway and C
agriculture economics food economy supply chain science and technology design food safety food supply resources business culture food industry logistics transportation prices demand transport economic sector demand management strategies transaction costs segmentation brand food service supply chain management food marketing agricultural services charlebois

Authors

Charlebois, Sylvain

ISBN
9780773106031
Pages
26
Published in
Canada

Related Topics

All