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The Influence of Market, State, and Civil Society on the Media

22 Jul 2014

The influence of these three principal provision methods2 is determined separately for the different media types and the individual value levels of the value-added chains of the media, and subsequently summarized in a weighted average of the German media system (Chapter 2). [...] The constellation located in the middle of the triangle (point M) denotes the same high influence of all three methods (M=33,33,33); the constellation described by point R denotes that the influence of civil society is twice as high as that of market and state (M=25,25,50), and the constellation described by point S denotes that the state and civil society have an influence of 38 % each and the ma [...] Such a com- mercialization of the media is in the interest of commercial media companies, and it enhances the private benefits of the media for recipients (in our terminology: the consumer benefits of the media). [...] Measuring the Influences of the Market, the State, and Civil Society on the Media In spite of the media’s enormous importance as the central institution of free individual and public opinion building and decision-making, and in spite of the extensive possibilities to influence societies by the design of media systems, a theoretically founded and suitably standardized methodology of description and [...] Aggregating the Influences of the Market, the State, and Civil Society on the Media, across Media Types and Value Levels For the long-term and cross-section comparison of media systems the influen- ces of markets, states, and civil societies ascertained for the different media types and different value levels must be aggregated (Figure 6 illustrates this by means of the aggregated triangle which i
government politics broadcasting economics economy civil society science and technology research media advertising civil law economic theory law public goods social groups digital media values society canadian broadcasting corporation audience measurement public benefit advertisement film license fee ard (broadcaster) social functions ttip
Pages
73
Published in
Toronto, ON, CA

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