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Blockchain Technology and the Canadian Media Industry

29 Apr 2019

These The term creator refers to anyone who is part of the creative process of a final work that is stakeholders are or represent the different players in the Canadian industry’s production and distribution ready for distribution, and who is a copyright chain: producers, creators, distributors, broadcasters, public and private funders, and representatives from holder of the work. [...] A literature review on the subject of blockchains in general and of their application in the media industry in particular was carried out using sources primarily from the United States and the United Kingdom, and to a lesser extent France, Germany, and Canada. [...] BLOCKCHAIN TECHNOLOGY AND THE CANADIAN MEDIA INDUSTRY Chapter 2 Issues facing the media industry and potential blockchain solutions The ability to identify and track content for the purpose of limiting unauthorized use, monetizing authorized use, and measuring performance is at the heart of the media industry’s concerns and the promise of blockchain technology. [...] At this time, it is difficult to foresee the impacts and different possibilities, given the highly experimental In British Columbia, the Canadian company DMG Blockchain decided to build its own electrical substation in a city nature of blockchains, but the parties concerned are in the southern part of the province.17 aware of the potential issues. [...] The proliferation of platforms, piracy, the in the potential of blockchains and how they opaqueness of certain types of distribution and at the same time the tremendous opportunities that digital offers, might facilitate access to funding and au- add up to a crucial need for increased control over marketing.
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Pages
31
Published in
Toronto, ON, CA

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